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Privacy Policy

Last updated: 12 October 2026

The Simple Version

Hi, I'm Clare — I run this small perfume business from the UK. Your privacy matters to me, so here's what you need to know in plain English.

  • I only collect what I need to send you your perfume
  • I never sell your data to anyone, ever
  • You can ask me to delete your info at any time
  • Your payment details are handled by Shopify — I never see them

What Information Do I Collect?

When you buy something

To send you your fragrance, I need some basic details:

  • Your name — so I know who to send it to
  • Your address — so your perfume arrives at the right place
  • Your email — to send you order updates and tracking info
  • Your phone — in case the delivery driver needs to contact you

Website analytics

Like most websites, I use Google Analytics to understand how people use the site. It tracks which pages you visit, how long you browse, what device you're using, and roughly where you're located — city level, not your actual address.

How Do I Use This Information?

The essential stuff

  • Pack and ship your orders
  • Send you order confirmations and tracking updates
  • Handle returns or exchanges
  • Prevent fraud

The optional stuff (newsletter)

  • Send you updates about new fragrances
  • Let you know about special offers
  • Share perfume tips and stories

You can unsubscribe from these anytime with one click.

Who Do I Share Your Information With?

Only the companies that help me run the business, and only what they need to do their job.

Shopify — handles payments and checkout securely
Royal Mail / DPD — delivers your perfume to you
Google Analytics — helps me understand how to improve the website
Email provider — sends order updates and newsletters (if you want them)

I will never sell your personal information to marketing companies or data brokers. That's not what this business is about.

How Do I Keep Your Information Safe?

  • Your payment details are never stored on my servers. Shopify handles all payments with bank-level security, so I never see your card details.
  • All website traffic is encrypted with 256-bit SSL (look for the padlock in your browser).
  • Your data stays in the UK/EU with trusted, GDPR-compliant service providers.

Your Rights

This is your data, and you're in control. Here's what you can ask me to do:

See what I have — I'll send you everything I hold about you
Fix mistakes — If something's wrong, I'll correct it
Delete everything — I'll remove all your data, except what I'm legally required to keep for tax purposes
Stop emails — Unsubscribe anytime, no questions asked

Email me at support@spiritusflorum.com — I'll usually respond within 24 hours.

About Cookies

Cookies are small text files that remember things like your cart contents and preferences. I use only:

  • Essential ones — so your cart doesn't empty when you switch pages
  • Analytics ones — to see which fragrances are popular (only if you consent)

You can block cookies in your browser, but some parts of the site may not work as well.

How Long Do I Keep Your Information?

Order information:7 years (UK tax law requires this)
Email marketing:Until you unsubscribe
Website analytics:26 months, then automatically deleted by Google
Everything else:Only as long as needed, then deleted

If I Need to Change This Policy

Sometimes I might need to update this policy for new laws or new features. If I do:

  • I'll update the date at the top
  • For big changes, I'll email everyone to let them know
  • The latest version will always be on this page

Questions? Just Ask

Privacy policies can be confusing. If you have any questions at all, don't hesitate to get in touch — I'm a real person and I'll give you a real answer.

Get in touch